About AppsforBharat:
Key Responsibilities :
Brand Strategy: Develop and implement comprehensive long-term brand strategies that align with the company's vision and business objectives. Collaborate cross-functionally to ensure brand consistency across all touchpoints.
Brand communication: Oversee the creation of compelling and impactful communication that resonates with target audiences. Ensure content aligns with brand guidelines and effectively communicates key messages.
Campaign Management: Plan, execute, and optimize brand campaigns to enhance brand visibility and engagement. Analyze campaign performance metrics and adjust strategies accordingly.
Market Research: Stay abreast of industry trends, competitor activities, and market dynamics. Utilize market insights to identify opportunities for brand differentiation and growth.
Collaboration: Work closely with internal teams, including product, design, and communications, to ensure cohesive brand representation. Establish strong relationships with external partners and agencies.
Budget Management: Manage and optimize marketing budgets on Social Media and Branded channels effectively, ensuring a strong return on investment.
Culture: Foster a culture of creativity, innovation, and collaboration within the team.
The successful applicant :
- Bachelor's degree in Marketing, Business, or a related field; Master's degree is a plus.
- Proven brand marketing experience of 3 to 5 years in the B2C domain.
- Strong analytical skills and the ability to translate data into actionable insights.
- Excellent communication and interpersonal skills.
- Demonstrated success in developing and executing successful marketing campaigns.
- Ability to thrive in a fast-paced, dynamic environment.
Additional Perks:
Our office is located in the green and leafy streets of HSR Layout, Bangalore, and is designed to feel like a mindfulness zone with the sound of falling water, greenery, great books to read, great coffee/tea, and a great team alongside you to build with.
As a company, we believe in autonomous small teams for maximum impact. We strive for organizational growth to align with your growth as an individual. We sincerely work towards building an inclusive culture where we celebrate your individuality and ideas are encouraged by everyone. We seek people who naturally demonstrate our values, who understand India, the challenge ahead of us, but can also solve this for the rest of the world. In addition, we also have:
Do your most meaningful work alongside us. Be a part of something big.